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INTAGE GROUP'S CORE BUSINESS AREAS

DATA TECH SEGMENT

We enhance our clients' data utilization through a platform that consistently supports everything from environment setup to operational use, combined with the deep expertise in data understanding cultivated over many years.

MARKETING TRANSFORMATION BUSINESS

We provide services that support marketing decision-making and execution, including advertising, sales promotion, and promotional activities.

Overview of the support for advertising, sales promotion, and promotional activities.

Since entering a capital and business alliance with NTT DOCOMO in 2023, we have leveraged its membership data platform to provide support across marketing execution activities that extend beyond traditional research services.

d Mileage : A Sales Promotion Service Jointly Developed by the INTAGE Group and NTT DOCOMO

In September 2024, INTAGE Inc., Research and Innovation Co., Ltd., and NTT DOCOMO, INC. launched d Mileage, a new sales promotion service. Through this service, users can earn d Points by purchasing eligible products and registering their receipts and product barcodes.

The service leverages proprietary receipt and barcode scanning technology developed and patented by Research and Innovation, a member of the INTAGE Group, to provide value to both d POINT CLUB members and participating manufacturers. In addition, INTAGE supports the provision of d Mileage through integrated planning services for manufacturers, including campaign effectiveness measurement and analysis.

By combining the strengths of the three companies, d Mileage has been increasingly adopted as a comprehensive sales promotion solution that supports the entire customer journey-from acquiring new customers and encouraging repeat purchases and brand loyalty to evaluating campaign effectiveness through the analysis of accumulated purchase data.

Contribution to the SUGATAMI Initiative

SUGATAMI is a tool provided as part of the Sustainable Smart City Partner Program (SSPP)*1, promoted by the NTT Group. It supports local government administration and community development by maximizing the well-being of residents and visualizing the unique strengths and attractiveness of communities.
Leveraging its experience in supporting Evidence-Based Policy Making (EBPM) for local governments through the utilization of various data sources, the INTAGE Group contributes to the SUGATAMI initiative by undertaking reporting-related activities, including resident surveys, data collection and processing, and system-related support services.*2

*1 SSPP is a project that supports the next generation of community development, aimed at maximizing the well-being of local communities and residents.Web Site (Japanese Only)

*2 As of fiscal year ended June 2026

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BUSINESS PROCESS SOLUTIONS BUSINESS

We provide services that enable effective data utilization, including system development, platform solutions, data integration, and data analysis.

This business is operated primarily through INTAGE TECHNOSPHERE Inc., and it serves core functions including the provision of IT infrastructure and the promotion of the DX of customers and the entire INTAGE Group.

We help drive DX using AI, advanced data handling, and data utilization technologies, leveraging the knowledge that we have honed through many years of working in the data businesses and our extensive track record in system development and operation, BPO, and data center operations. We help companies enhance their competitiveness through data infrastructure and utilization solutions. We support DX initiatives in each industry, in addition to other services we provide. We also work to build, operate and maintain information infrastructure and security measures for the INTAGE Group as a whole. Through these efforts we support the Group's creation of value and sustainable growth through offensive DX and defensive IT, which together form an integral pair.

The so-called system integration business of system architecture, operation, etc. Customers vary from a wide range of industries, such as pharmaceutical, manufacturing, travel, publishing, consumer goods, services, etc. In particular, since its establishment in 1960, INTAGE Group has been engaged in the business related to systems and data, and, based on many years of experience and knowhow, has continued to provide services especially in areas of pharmaceutical, transportation, and health management.

  • Medical
     

    Sales information/sales support/progress management systems, BPO services

  • Transportation
    (travel, sightseeing)

    Settlement systems of travel agencies, questionnaire systems for customer-satisfaction survey, etc.

  • Health Management
     

    Business support solutions for corporate health management

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